LAMAV began with Dr Tarj Mavi - and a way of understanding wellbeing that had been part of her life long before the brand existed.

Raised with Ayurveda as part of her heritage and everyday rituals, Tarj grew up with a deep respect for the connection between nature, the body and self-care. Later, her background in veterinary science, pathology and bioscience gave her a scientific lens to understand that connection even more deeply.

LAMAV was born where those two worlds met - bringing together lived Ayurvedic wisdom, modern science and a deeply personal approach to skin health.