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A highly-concentrated Vitamin C serum to target discolouration, brighten skin's appearance and boost radiance. Vitamin C, Kakadu Plum and Marine Extracts provide an evenly-toned skin, while strengthening collagen and elastin for a healthy glowing complexion.
- Reveals a bright and more even complexion
- Diminishes discoloration to boost skin’s clarity and radiance
- Strengthens collagen for a firmer and younger looking skin
- Reduces fine lines and wrinkles and prevents premature ageing
For serious brightening results, use morning and night after cleansing and toning. Press a small amount onto face, neck and décolletage and allow to absorb. Follow with LAMAV Moisturiser. May be applied after LAMAV Booster.
- High grade ‘stable’ form of Vitamin C
- Vitamin C promotes visibly brighter and evenly-toned skin, while supporting collagen synthesis. Essential for normal skin function, vitamin C is a powerful antioxidant which helps to fight the effects of ageing. Promotes a more even skin tone by protecting the skin from oxidative stress—lightening and brightening the skin, while reducing hyperpigmentation. It also works to support collagen production and protect against sun damage—reducing the appearance of fine lines and wrinkles.
- Fucoidan-polyphenol complex in Maritech Bright (Organic Brown Seaweed) has been clinically proven to be highly effective at brightening skin and visibly reducing age spots and pigmentation:
- Reduces pigment and age spots by 20% in just 60 days
- Increases gloss by 16% in just 60 days
- Inhibits tyrosinase by 97% and brightens skin in just 60 days
- Rumex Extract is derived from Field Dock—a plant native to Canadian prairies—rumex is used to treat hyperpigmentation by inhibiting the enzyme (tyrosinase) which causes the development of pigmentation in skin. The result is a more even skin tone.
- Kakadu Plum also known as Billygoat Plum or Gubinge - has the highest concentration of nutrient-available vitamin C of any fruit in the world and five times richer in antioxidants than blueberries. This unique combination fights off free radicals, reduces the signs of ageing and leaves the skin with a healthy nourished radiance.
- As a potent antioxidant, Licorice Root Extract possesses anti-inflammatory properties to help improve skin healing. It is also considered to be nature’s skin brightener—possessing compounds to lighten the skin and combat pigmentation.
- Turmeric Extract is used traditionally in Ayurveda and is a potent anti-inflammatory, antimicrobial and antioxidant. When used topically, it provides therapeutic benefits—reducing scarring and improving wound healing, while also soothing inflammatory skin conditions such as acne and psoriasis.
- Aloe Vera Juice and Rose water instantly revitalize tired skin.
*Aloe Barbadensis (Aloe Vera) Leaf Juice, *Rosa Damascena (Rose) Flower Water, Ascorbyl Tetraisopalmitate, *Glycerin, *Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract, *Citrus Glauca (Desert Lime) Fruit Extract, Curcuma Longa (Turmeric) Root Extract, *Fucus Vesiculosus (Fucoidan) Extract, Rumex Occidentalis Extract, *Simmondsia Chinensis (Jojoba) Seed Oil, Sodium Levulinate, Lysolecithin, Sclerotium Gum, Glyceryl Caprylate, Cetearyl Olivate, Sodium Stearoyl Lactylate, *Citrus Aurantium Dulcis (Sweet Orange) Peel Oil, Sorbitan Olivate, Sodium Anisate, Pullulan, Xanthan Gum, *Citrus Aurantium Bergamia (Bergamot) Fruit Oil, *Citrus Paradisi (Pink Grapefruit) Peel Oil, Rosa Damascena (Rose) Oil, *Citrus Nobilis (Mandarin) Peel Oil.
The Daily Vitamin C Serum is suitable for all skin types but is particularly effective for those concerned with skin discolouration, pigmentation and/or brightening.
For best brightening results, we recommend using this product twice daily as part of your morning and evening skincare ritual after cleansing, toning and applying your chosen Booster. Follow with your favourite LA MAV moisturiser.
We use Ascorbyl Tetraisopalmitate, which is one of the most stable and potent forms of vitamin C. Our Daily Vitamin C Serum contains 7.5% vitamin C.
Our formulas are Certified Organic and use only the purest, most natural ingredients which makes them safe to use when pregnant or breastfeeding. However, we always recommend patch testing and consulting with your healthcare practitioner if you are unsure about certain ingredients.
Vitamin C is essential for normal skin function as well as collagen synthesis for firmer skin and is a powerhouse antioxidant—helping to brighten the skin and fight the effects of ageing by protecting skin from oxidative stress and free radical damage. When used regularly, the Daily Vitamin C Serum helps to reduce the appearance of fine lines and wrinkles and enhance skin radiance.