Vegan beauty is not just a trend it is a lifestyle and it continues to grow! It promotes cruelty-free makeup and skincare products, that are manufactured without harming animals in any way.
Ever since the idea of cruelty-free beauty hit the market, the industry has grown at a very high rate. According to a report, by 2025, the global vegan cosmetic market is set to reach $20.8 billion. This shows the trend is heading in the right direction.
Consumers are becoming more ethically conscious than ever before. Thankfully most organic and natural brands support rapidly shifting vegan beauty choices. Professional vegan makeup/skincare is increasingly becoming available.
However, there are some misconceptions that surround what exactly makes a product fit for vegans. To many, it only means cruelty-free; meaning the product is plant-based formulation; it is gentle and kinder to the skin.
Vegan makeup contains absolutely no animal-derived by-products or ingredients. This means, there is no beeswax, shellac, honey, carmine, hydrolysed silk, lanolin, etc. Even though these ingredients may not be harmful to the body, they are animal-derived ingredients. Many commercial brands prefer them because they are easier to source and cheaper.
Vegan means that the company does not use any animal products in making their products. A brand that does not test on animals or does not contain animal by-products means it is cruelty-free. All La Mav makeup and skincare products are free from any animal ingredients; hence they are both cruelty-free and vegan.
However, some vegan brands still contain synthetic preservatives, pigments and fillers, even though they do not contain animal derivatives. Thus, it's always vital to check ingredient listings on the label every time you are purchasing your vegan and organic makeup to ensure you get what you are really after.
Benefits of organic, cruelty-free and vegan makeup & skincare
Natural plant-based, vegan and cruelty-free cosmetics are generally considered safer and healthier for the skin, because they are:
Better suited for sensitive skin – plant based natural and vegan makeup products contain natural ingredients; hence, they are gentle on the skin. This makes them ideal for those with sensitive skin conditions.
Less exposure to chemicals – natural and vegan makeup are generally "clean" products, meaning they are free from petroleum derivatives, sulphates, pesticides, silicon, synthetic fragrances and artificial colouring. Therefore, you are free from any potential allergies that come with chemicals.
Eco-Friendly – vegan makeup and skincare is obviously a better choice for the environment. By using vegan makeup, you are supporting animal welfare, and using sustainable beauty products.
Better Skin Health – natural and vegan makeup and skincare contains no toxic or harmful ingredients; thus, they are ideal for those with skin conditions. Natural ingredients found in vegan skincare and makeup contain antioxidant and botanical extracts, which nourishes your skin. Actually, they benefit your skin/complexion since they are nutrient-rich and natural. Hydra-Calm Cleansing Crème is a perfect example. It is a natural soothing extract that effectively removes toxins, makeup and impurities, hence, revealing a bright, spotless and glowing complexion.
- No artificial fragrances –natural and vegan makeup and skincare is free from artificial preservatives, hydrogenated fats, and artificial colours. This means no exposure to the allergens from such harmful ingredients.
Why vegan or cruelty-free certification is so important?
Determining whether a product is vegan can be hard because many brands with vegan labels aren't regulated. Thus, to ensure you are purchasing an authentic product, check if the brand holds accreditations from approved organisations as they claim. If they are certified, all their packaging will have an official vegan logo.
For a product to be certified in carrying certified organic, cruelty-free and vegan logo, it must:
- Provide supplier verification that approves that no animal products used in the manufacturing process
- Have no animal testing on finished product or ingredients by producer, supplier, independent party or manufacturer
- Not contain fowl, fish, meat, bee products, egg product or any animal byproducts (including dyes or silk from insects)
- Not contain any known genes or animal-derived GMOs to manufacture finished product or ingredients
Why is it crucial that you choose Organic products too?
Vegan products don't always have a clean list of all-natural or green ingredients. For example, some brands add synthetic chemicals to their products such as synthetic preservatives. Therefore, if you want healthy skin, choose makeup and skincare products that are both organic and vegan. This way, you'll be sure you are applying plant-based products that are toxin-free and safe for the skin. Hence, always look out for vegan labels as well as certified organic products.